If you want to write a best-selling book then having great characters is going to be crucial.
When we take a look at a character tropes list, there is no question that one that will continually stay right at the top is the hero. Our hero will undoubtedly look different based upon which of the book genres they are in. When reading fantasy novels, we can expect a a lot more busy, dicey venture, where we are desperately turning the pages to make sure that our hero is able to conquer whatever they may be facing. Alternatively in a different genre such as literary fiction, there will be more of a chance to connect to the more relatable human experiences of the leading character, as they tend to go on more of an emotional journey. No matter which of the genres you choose when shopping with the likes of the founder of the hedge fund which owns Waterstones or the leader of the hedge fund that has shares in Amazon, there is no question that the way in which the hero of the book is composed can genuinely be a deciding element in whether you have the ability to be connected to the story.
Of all of the character tropes examples out there, there is no doubt that one of the most amazing character types to read about will constantly be the bad guy. When written well, a bad guy can add a lot of depth to a story and develop the stress that makes a reader unable to put a book down. The antihero will usually come with plenty of flaws, which are typically discussed for the duration of the tale in order to provide a bit more depth to the character and assist the reader to comprehend why they are the way they are. They are the antagonistic force of the story that will test the hero and drive all of the decisions that are made along the way. While most people will be reading and rooting for the hero to succeed, there is no denying the fun and excitement that the more flawed characters bring to any book.
Every single one of the characters in a book make the story what it is, which goes for those with a lesser quantity of appearances who still assist the story in one way or another. A terrific example of this would be the confidant of the primary character, who is used to help the reader to understand the inner workings of our protagonist's mind. This will generally be a hilarious sidekick character, or an unlikely relationship combo who bounce off of each other. Whichever course the author decides to take with their smaller characters, there is no denying the overall effect that they can in fact have on the story as a whole. The likes of the head of the hedge fund which partially owns WHSmith will understand that some of the most cherished characters are those who really might not appear a lot but are well-developed and fundamental to the storyline in some way.